ELIXER Partners with Wivenhoe Town FC as Stadium Becomes ‘The ELIXER Arena'

Essex-based health and wellness brand ELIXER has announced a new partnership with Wivenhoe Town Football Club, which will see the club’s home ground renamed the ELIXER Arena.

ELIXER will also appear on the back of the club’s shirts. For founder Rowan Bradley, who grew up playing for Wivenhoe Town, the decision to support the club was personal.

“I grew up playing for Wivenhoe Town, so this partnership means a lot to me personally. I know how important community sport is and the role clubs like this play in bringing people together.

“In my opinion, companies have a responsibility to become more involved in their local communities and help where they can. Whatever your background or beliefs, sport brings people together in a way that very few things can.

“Dwain also comes from a family with a strong footballing background, and as soon as we arrived at the ground, we both knew this was something we wanted ELIXER to be part of.”

ELIXER was founded by Essex entrepreneur Rowan Clarke following his own experience of living with long-term health problems. After years of searching for ways to support his energy, recovery and quality of life, Rowan created a brand centred on premium, UK-made supplements and genuine customer care.

The company’s range includes NMN, creatine monohydrate and its flagship product, ELIXER ONE, which combines high-strength NMN with magnesium, vitamin D3 and vitamin K2 in one daily formula.

The partnership was unveiled at the ground by Rowan and ELIXER director Dwain Stephens, with the pair presenting the club’s newly branded shirts inside the Wivenhoe Town dressing room.

For ELIXER, the agreement represents another important stage in the company’s development. The brand has recently appeared in Men’s Health magazine and is beginning to expand through selected gyms, health stores and wellness businesses across the UK.

 

The ELIXER Arena will provide a visible home for the growing brand while allowing the company to build a closer relationship with local supporters, players and the wider community.

Rowan added:

“We are still at the beginning of what we are building, but this partnership is a real statement of intent. We want to create a nationally recognised health and wellness brand while remaining connected to the people and communities that supported us at the start.

“We genuinely believe in helping people live better for longer, and sport, health and community are all central to that.”

The partnership will be introduced across the club throughout the season, with further joint activity and community initiatives planned between ELIXER and Wivenhoe Town Football Club.

To learn more about ELIXER and its range of UK-made supplements, visit www.elixer.co.uk.